000 | 00437nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 211224s9999 xx 000 0 und d | ||
020 | _a9780071221115 | ||
082 | _a658.87 PET | ||
100 | _aPeter, J. Paul | ||
245 | 2 | _aA preface to marketing management | |
250 | _aTwelfth ed | ||
260 |
_aBoston: _bMcGraw-Hill/Irwin, _c2011 |
||
300 | _axiv, 258 p. : ill. ; 26 cm | ||
650 | _aMarketing - Management | ||
700 | _aDonnelly, James H | ||
999 |
_c7145 _d7145 |