| 000 | 00451nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 211224s9999 xx 000 0 und d | ||
| 020 | _a9781841697598 | ||
| 082 | _a658.827 LOK | ||
| 245 | 0 | _aBrands and brand management : contemporary research perspectives | |
| 260 |
_aNew York: _bRoutledge, _c2010 |
||
| 300 | _axxviii, 311 p., [4] p. of plates : ill. (some col.) ; 24 cm. | ||
| 650 | _aBrand name products - Management | ||
| 700 | _aAhluwalia, Rohini | ||
| 999 |
_c33887 _d33887 |
||