| 000 | 00443nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 211224s9999 xx 000 0 und d | ||
| 020 | _a9780749451516 | ||
| 082 | _a791.40688 LEH | ||
| 100 | _aLehu, Jean-Marc | ||
| 245 | 0 | _aBranded entertainment : product placement & brand strategy in the entertainment business | |
| 260 |
_aLondon ; Sterling, VA: _bKogan Page, _c2007 |
||
| 300 | _aix, 266 p. : ill. ; 24 cm. | ||
| 650 | _aBranding (Marketing) | ||
| 999 |
_c33865 _d33865 |
||