| 000 | 00454nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 211224s9999 xx 000 0 und d | ||
| 020 | _a9780820474656 | ||
| 082 | _a320.52097309045 COS.12 | ||
| 100 | _aCosgrove, Kenneth M | ||
| 245 | 0 | _aBrand failures : the truth about the 100 biggest branding mistakes of all time | |
| 260 |
_aBern: _bPeter Lang, _c2007 |
||
| 300 | _ax, 364 p. ; 23 cm. | ||
| 650 | _aConservatism - United States - History - 20th century | ||
| 999 |
_c33837 _d33837 |
||