000			00460nam a2200133Ia 4500
008			211224s9999 xx 000 0 und d
020			_a9781422103159
082			_a658.802 DAV
100			_aD'Aveni, Richard A
245		0	_aBeating the commodity trap : how to maximize your competitive position and increase your pricing power
260			_aBoston, MA: _bHarvard Business School, _c2010
300			_axiv, 194 p. : ill. ; 24 cm.
650			_aCommercial products
999			_c27407 _d27407