000 00441nam a2200157Ia 4500
008 211224s9999 xx 000 0 und d
020 _a9780471353928
082 _a658.8 DAL
100 _aDalrymple, Douglas J
245 0 _aBasic marketing management
250 _a2nd ed
260 _aHoboken, NJ:
_bJohn Wiley & Sons,
_c2000
300 _axiii, 341 p. : ill. ; 26 cm.
650 _aMarketing - Management
700 _aParsons, Leonard J
999 _c26689
_d26689