000			00477nam a2200157Ia 4500
008			211224s9999 xx 000 0 und d
020			_a9780073381053
082			_a658.8 PER
100			_aPerreault, William D
245		0	_aBasic marketing : a marketing strategy planning approach
250			_a17th ed
260			_aBoston: _bMcGraw-Hill Irwin, _c2009
300			_axxxvii, 758 [34] p. : col. ill. ; 29 cm.
650			_aMarketing - Management
700			_aCannon, Joseph P
999			_c26688 _d26688