000 | 00445nam a2200133Ia 4500 | ||
---|---|---|---|
008 | 211224s9999 xx 000 0 und d | ||
020 | _a9780071422147 | ||
082 | _a659.103 SUR | ||
100 | _aSurmanek, Jim | ||
245 | 0 | _aAdvertising media a to Z : the definitive resource for media planning, buying, and research | |
260 |
_aNew York: _bMcGraw-Hill, _c2004 |
||
300 | _aviii, 337 p. ; 23 cm | ||
650 | _aAdvertising media planning - Dictionaries | ||
999 |
_c12620 _d12620 |