| 000 | 00474nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 211224s9999 xx 000 0 und d | ||
| 020 | _a9783658105570 | ||
| 082 | _a659.1 VER | ||
| 245 | 0 | _aAdvances in advertising research (Vol. VI) : the digital, the classic, the subtle, and the alternative | |
| 250 | _a1st ed | ||
| 260 |
_aWiesbaden: _bSpringer Fachmedien Wiesbaden, _c2016 |
||
| 300 | _axii, 406 p. : ill | ||
| 650 | _aBusiness - Marketing. | ||
| 700 | _aEisend, Martin | ||
| 999 |
_c11840 _d11840 |
||