| 000 | 00422nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 211224s9999 xx 000 0 und d | ||
| 020 | _a9780470824498 | ||
| 082 | _a658.827 TEM | ||
| 100 | _aTemporal, Paul | ||
| 245 | 0 | _aAdvanced brand management :managing brands in a changing world | |
| 260 |
_aHoboken, NJ: _bJohn Wiley & Sons, _c2010 |
||
| 300 | _axv, 296 p. : ill. ; 24 cm | ||
| 650 | _aBrand name products - Management | ||
| 999 |
_c11259 _d11259 |
||