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1.
Customer relationship management : getting it right! by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J: Prentice Hall PTR, 2003
Availability: Items available for loan: ACL (1)Call number: 658.812 KIN.

2.
Customer relationship management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson Education, 2009
Availability: Items available for loan: ACL (1)Call number: 658.812 KIN.

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