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1.
Accidental branding : how ordinary people build extraordinary brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: John Wiley & Sons, Inc, 2008
Availability: No items available.

2.
Best practice cases in branding : lessons from the world's strongest brands by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ: Pearson, Prentice-Hall, 2008
Availability: No items available.

3.
Brands with a conscience : how to build a successful and responsible brand by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Kogan Page, 2016
Availability: No items available.

4.
Branding only works on cattle : the new way to get known (and drive your competitors crazy) by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: John Wiley and Sons, Wiley, 2009
Availability: No items available.

5.
Branding India : an incredible story by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Collins Business, an imprint of HarperCollins Publishers India, a joint venture with the India Today Group, 2009
Availability: No items available.

6.
Branding health services : defining yourself in the marketplace by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gaithersburg, MD: Aspen Publishers, 2000
Availability: No items available.

7.
Branding governance : a participatory approach to the brand building process by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: John Wiley & Sons, 2007
Availability: No items available.

8.
Branding demystified : plans to payoffs by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Response Books, 2010
Availability: No items available.

9.
Branding a store : how to build successful retail brands in a changing marketplace by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA: Kogan Page, 2006
Availability: No items available.

10.
Branding @ the digital age by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Palgrave, 2001
Availability: No items available.

11.
Branded entertainment : product placement & brand strategy in the entertainment business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA: Kogan Page, 2007
Availability: No items available.

12.
Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing by
Edition: Paperback ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA: Kogan Page, 2008
Availability: No items available.

13.
Brand identity now ! : winning brands from around the world.erfolgreiche Marken aus der ganzen Welt.marques à succès dans le monde by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Köln: TASCHEN, 2010
Availability: No items available.

14.
Brand enigma : decoding the secrets of your brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: John Wiley & Sons, 2008
Availability: No items available.

15.
Brand driven : the route to integrated branding through great leadership by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Kogan Page, 2003
Availability: No items available.

16.
Building brand value the Playboy way by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Palgrave Macmillan, 2009
Availability: Items available for loan: ACL (1)Call number: 658.827 GUN.

17.
Building & closing the sale : proven methods for closing sales by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: Captstone/Wiley, 2010
Availability: Items available for loan: ACL (1)Call number: 658.827 MID.

18.
Contemporary thoughts on corporate branding and corporate identity management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Houndmills, Basingstoke, Hampshire ; New York, N.Y: Palgrave Macmillan, 2008
Availability: Items available for loan: ACL (1)Call number: 659.2 MEL.

19.
Contemporary research in e-branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hershey, PA: Information Science Reference, 2009
Availability: Items available for loan: ACL (1)Call number: 658.872 BAN.

20.
Conversational capital : how to create stuff people love to talk about by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J: FT Press, 2009
Availability: Items available for loan: ACL (1)Call number: 658.827 CES.

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