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81.
Contemporary advertising by
Edition: 10th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw-Hill Publishing Co, 2008
Availability: Items available for loan: ACL (1)Call number: 659.1 ARE.

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82.
Consuming angels : advertising and Victorian women by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford: Oxford University Press, 1994
Availability: Items available for loan: ACL (1)Call number: 659.10420941 LOE.

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83.
Consumer behavior and advertising involvement : selected works of Herbert E. Krugman by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Routledge/Taylor & Francis, 2008
Availability: Items available for loan: ACL (1)Call number: 658.8342 KRU.

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84.
Controversies in contemporary advertising by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, CA: SAGE Publications, 2004
Availability: Items available for loan: ACL (1)Call number: 659.1 SHE.

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85.
Copywriting for the electronic media : a practical guide by
Edition: 6th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: Thomson Learning, 2009
Availability: Items available for loan: ACL (1)Call number: 659.132 MEE.

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86.
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Copywriting by
Edition: New ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: McGraw-Hill, 2004
Availability: Items available for loan: ACL (1)Call number: 659.132 GAB.

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87.
Creative advertising by
Edition: 1st Indian reprint
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Cengage Learning, Thomson/Wadsworth, 2009
Availability: Items available for loan: ACL (1)Call number: 659.1 DRE.

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88.
Crisis communications : a casebook approach by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N.J: Lawrence Erlbaum Associates, Inc, 2007
Availability: Items available for loan: ACL (1)Call number: 659.2 FEA.

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89.
Cultures of commerce : representation and American business culture, 1877-1960 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Houndmills, Basingstoke, Hampshire ; New York, N.Y: Palgrave Macmillan, 2006
Availability: Items available for loan: ACL (1)Call number: 302.350973 BRO.

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90.
Cybermarketing : how to use the Internet to market your goods and services by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; Boston: Butterworth-Heinemann, 2000
Availability: Items available for loan: ACL (1)Call number: 658.84 BIC.

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91.
Deceptive advertising : behavioral study of a legal concept by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hillsdale, N.J: L. Erlbaum Associates, 1990
Availability: Items available for loan: ACL (1)Call number: 343.73082 RIC.

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92.
Deep heat by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Hodder, 2006
Availability: Items available for loan: ACL (1)Call number: 823.914 MAN.

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93.
Delivery system handbook for personal care and cosmetic products : technology, applications, and formulations by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Norwich, NY: William Andrew Pub, 2005
Availability: Items available for loan: ACL (1)Call number: 668.55 ROS.

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94.
Desi dream merchants by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw-Hill Publishing Company, 2006
Availability: Items available for loan: ACL (1)Call number: 659.1092 KRI.

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95.
Designing brand identity : an essential guide for the entire branding team by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J: John Wiley & Sons, 2009
Availability: Items available for loan: ACL (1)Call number: 658.827 WHE.

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96.
Digital advertising and marketing communication
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: [publisher not identified], 2016
Availability: Items available for loan: ACL (1)Call number: 658.802 BAX.

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97.
Differentiate or die : survival in our era of killer competition by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai: Westland, 2010
Availability: Items available for loan: ACL (1)Call number: 658.8 TRO.

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98.
Digital signage broadcasting : content management and distribution techniques by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston: Focal Press, 2008
Availability: Items available for loan: ACL (1)Call number: 659.1342 LUN.

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99.
Dirty politics : deception, distraction, and democracy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford: Oxford University Press, 1992
Availability: Items available for loan: ACL (1)Call number: 659.1932 JAM.

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100.
Diversity in advertising : broadening the scope of research directions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N. J: Lawrence Erlbaum, 2004
Availability: Items available for loan: ACL (1)Call number: 659.108 WIL.

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