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21.
Convergence marketing : combining brand and direct for unprecedented profits by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: Wiley, 2009
Availability: Items available for loan: ACL (1)Call number: 658.8 ROS.

22.
Corporate reputations, branding, and managing : a strategic approach to HR by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam: Elsevier, 2006
Availability: Items available for loan: ACL (1)Call number: 658.3 MAR.

23.
Corporate brand personality : re-focus your organization's culture to build trust, respect and authenticity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Kogan Page, 2016
Availability: Items available for loan: ACL (1)Call number: 658.827 EVE.

24.
Creating passion brands : getting to the heart of branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Kogan Page, 2005
Availability: Items available for loan: ACL (1)Call number: 658.8343 EDW.

25.
Creating passion brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Kogan Page, 2010
Availability: Items available for loan: ACL (1)Call number: 658.8343 EDW.

26.
Do you matter? : how great design will make people love your company by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J: FT Press, 2009
Availability: Items available for loan: ACL (1)Call number: 745.2 BRU.

27.
Building brands, building meaning : a guide to increasing the financial value of brands through building positive meaning by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India: [publisher not identified], 2006
Availability: Items available for loan: ACL (1)Call number: 658.827 KOM.

28.
Branding in Asia : the creation, development, and management of Asian brands for the global market by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: Wiley, 2000
Availability: Items available for loan: ACL (1)Call number: 658.827095.

29.
Branding in Asia : the creation, development, and management of Asian brands for the global market by
Edition: Rev. ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ: Wiley, 2001
Availability: Items available for loan: ACL (1)Call number: 658.827 TEM.

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