Vitale, Robert P Business-to-business marketing : analysis and practice - Upper Saddle River, NJ: Prentice Hall, 2011 - xxx, 512 p. : ill. (some col.) ; 24 cm ISBN: 9780136058281 Subjects--Topical Terms: Industrial marketing Dewey Class. No.: HF5415.1263 .V582 2011 658.8/04