TY  - BOOK
AU  - Horlings, Sandra
TI  - Brands with a conscience : how to build a successful and responsible brand
SN  - 9780749475444
U1  - 658.408 HOR 
PY  - 2016///
CY  - London
PB  - Kogan Page
KW  - Branding (Marketing), Social responsibility of business
ER  -