Hammond, James <br/><br/>
Branding your business : promoting your business, attracting customers and standing out in the market place 

 - London:  Kogan Page Limited,  2008 
 - xii, 255 p. : ill. ; 24 cm. 
<br/><br/><label>ISBN: </label>9780749454692 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products - Psychological aspects
<br/><br/><label>Dewey Class. No.: </label>658.827 HAM