TY  - BOOK
AU  - Lehu, Jean-Marc
TI  - Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing
SN  - 9780749451462
U1  - 658.56 LEH 
PY  - 2008///
CY  - London ; Sterling, VA
PB  - Kogan Page
KW  - Branding (Marketing) - Management
ER  -