TY  - BOOK
AU  - Ackert, Lucy F
AU  - Deaves, Richard
TI  - Behavioral finance : psychology, decision-making, and markets
SN  - 9780324661170
U1  - 658.15 ACK 
PY  - 2010///
CY  - Mason, OH
PB  - South-Western Cengage Learning
KW  - Investments - Decision making
ER  -