Venkatesan, M <br/><br/>
An introduction to marketing experimentation : methods, applications and problems 

 - New York:  Free Press,  1971 
 - 141p. : ill., diagrs. ; 28 cm 
<br/><br/><label>ISBN: </label>9781416578680 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83076 VEN