Mahajan, Vijay Africa rising : how 900 million African consumers offer more than you think - 1st ed - Upper Saddle River, N.J: Wharton School Pub, 2009 - xii, 260 p., [16] p. of plates : ill. (chiefly col.), maps (chiefly col.) ; 24 cm ISBN: 9780132339421 Subjects--Topical Terms: Africa - Commerce Dewey Class. No.: 382.096 VIJ