Business-to-business marketing : analysis and practice (Record no. 36547)

MARC details
000 -LEADER
fixed length control field 00481nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211224s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780136058281
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HF5415.1263 .V582 2011 658.8/04
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Vitale, Robert P
245 #0 - TITLE STATEMENT
Title Business-to-business marketing : analysis and practice
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, NJ:
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 512 p. : ill. (some col.) ; 24 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Giglierano, Joseph J

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