Branding TV: principles & practices
McDowell, Walter
Branding TV: principles & practices - Amsterdam: Elsevier/Focal Press, 2005 - x, 158 p. : ill. ; 24 cm.
9780240807539
Brand loyalty
384.551 MCD
Branding TV: principles & practices - Amsterdam: Elsevier/Focal Press, 2005 - x, 158 p. : ill. ; 24 cm.
9780240807539
Brand loyalty
384.551 MCD