Brand royalty : how the world's top 100 brands thrive & survive
Haig, Matt
Brand royalty : how the world's top 100 brands thrive & survive - London ; Sterling, VA: Kogan Page, 2004 - vi, 314 p. : ill. ; 23 cm.
9780749444396
Marketing
658.827 HAI
Brand royalty : how the world's top 100 brands thrive & survive - London ; Sterling, VA: Kogan Page, 2004 - vi, 314 p. : ill. ; 23 cm.
9780749444396
Marketing
658.827 HAI