Beyond buzz : the next generation of word-of-mouth marketing
Kelly, Lois
Beyond buzz : the next generation of word-of-mouth marketing - New York: AMACOM, 2007 - x, 228 p. : ill. ; 24 cm.
9780814473832
Communication in marketing
658.8 KEL
Beyond buzz : the next generation of word-of-mouth marketing - New York: AMACOM, 2007 - x, 228 p. : ill. ; 24 cm.
9780814473832
Communication in marketing
658.8 KEL